Iowa Critical Access Hospital Community Health Needs Assessment + Action Planning Education: Planning for Success

February 10, 2021


There is no cost to attend. 

Click here to register.

If you have questions, please contact Norma Haskins at 515-283-9343 or via email

Series Purpose 

The Community Health Needs Assessment (CHNA) is a vital tool to aid in identifying priority health needs and aligning partners and resources to address community needs. The CHNA will assist in identifying opportunities to enhance care delivery, inform patient engagement initiatives and direct overall strategic planning. Section 9007 of the Patient Protection and Affordable Care Act (ACA) revised the federal community benefits tax requirements for nonprofit hospitals. The purpose for this educational series is to increase understanding about hospital community health needs assessment requirements and processes, leading to well-developed, meaningful community health needs assessments.

Target Audience

Hospital leadership, hospital personnel, community partners, community coalition leads, public health stakeholders and population health leads.


A collaborative approach to planning an organization’s CHNA can increase the likelihood of successful targeted initiatives that align with community needs improving health outcomes. Expanded community partnerships are needed to strengthen services benefiting all parties involved along with appropriate application of available tools and resources to streamline planning activities. This webinar will provide community planning best practice examples and applicable process improvements to improve hospital CHNA integrated efforts and set the stage for successful application.

Highlighted process improvement will provide tips to:

  • Identify needs and prioritize focus areas
  • Set SMART goals and objectives
  • Define partner roles and responsibilities
  • Align performance measures/indicators


  • Identify how to build a diverse planning team to elevate and expand the benefits of collaborative, integrated efforts to maximize health outcomes.
  • Identify best practice examples to explore as options to improve community engagement that results in strengthened services.
  • Discuss how to apply community action planning process improvements utilizing tools and resources to streamline planning activities ensuring a solid foundation is built for implementation plan success.

Upcoming CHNA Webinars

Course summary
Available credit: 
  • 1.00 AMA PRA Category 1 Credits
  • 1.00 AOA Category 2­A
  • 1.00 CE Contact Hour(s)
  • 1.00 IBON
Course opens: 
Course expires: 
Event starts: 
02/10/2021 - 11:00am CST
Event ends: 
02/10/2021 - 12:00pm CST


Cindy Winters

Ms. Winters is the population health project manager at the Minneapolis Heart Institute Foundation (MHIF) and project advisor to The Heart of New Ulm Project. She takes the lessons learned from The Heart of New Ulm Project to rural communities working on health improvement initiatives to help accelerate their work. She works with communities to implement evidence-based or evidence-informed initiatives while helping them adopt a policy and systems approach that will sustain healthy lifestyle behaviors over the long term. Winters assists in creating health as a shared value across diverse community partnerships and helps to build their capacity to assess, implement and evaluate their health improvement efforts. Prior to joining MHI, Winters spent 10 years at the Kansas Department of Health and Environment in the Bureau of Health Promotion working in a variety of chronic disease prevention programs with a focus on policy, system and environmental strategies.


Ashley O’Donnell, MSN, RN, CPHQ

Ms. O’Donnell is a clinical improvement consultant at Iowa Healthcare Collaborative. She has experience as a care coordinator and discharge planner and has served as a registered nurse in the medical/surgical department, neurology and the emergency department. O’Donnell received an associate’s degree in nursing from Mercy College of Health Sciences, a bachelor’s degree in nursing from Grand View University and a master’s degree in nursing – clinical leadership from Grand View University.

Cari Seddon, MA, RD, CDE

Ms. Seddon is the director, community integration at Iowa Healthcare Collaborative. In this role she supports collaborative clinical and community partnerships driving sustainable healthcare quality improvements with focused attention on providing person-centered care throughout Iowa. Seddon received a bachelor’s degree in dietetics from the University of Wisconsin-Stevens Point and a master’s degree in family and consumer science from Western Michigan University. Seddon is a registered dietitian, certified diabetes educator, is certified in adult weight management and holds a cardiovascular disease and diabetes certificate. She is six sigma lean certified and has more than 17 years of experience in patient care and population health management.


Relevant to the content of this educational activity, the following individual(s) have no conflict(s) with commercial interest companies to disclose.

  • Kate Carpenter, BHA, CPHQ, RT (R)(M)(CT) - Activity Director and Planning Committee Member
  • Norma Haskins, BS - Activity Coordinator and Planning Committee Member
  • Ashley O’Donnell, MSN, RN, CPHQ - Planning Committee Member and Moderator
  • Cari Seddon, MA, RD, CDE - Planning Committee Member and Moderator
  • Cindy Winters, BA - Speaker

Accreditation Statements

  • MD: This activity has been planned and implemented in accordance with the accreditation requirements and policies of the Iowa Medical Society (IMS) through the joint providership of Des Moines University (DMU) and the Iowa Healthcare Collaborative. DMU designates this live, online activity for 1.0 AMA PRA Category 1 Credit(s)™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
  • DO: Des Moines University (DMU) is accredited by the American Osteopathic Association (AOA) to provide osteopathic continuing medical education for physicians. DMU designates this program for a maximum of 1.0 AOA Category 2-A credits and will report CME and specialty credits commensurate with the extent of the physician’s participation in this activity.
  • Nurse: Des Moines University is Iowa Board of Nursing approved provider #112. This live activity has been reviewed and approved for 1.0 continuing education contact hour(s). Nurses must attend the entire session within each day to receive credit. Partial session credit is prohibited and will be forfeited.
  • Other healthcare providers: This live activity is designated for 1.0 AMA PRA Category 1 Credit(s)™.

Educational Grants

No commercial interest provided financial support for this continuing education activity. 

Funding for this webinar series was provided by the Health Resources Services Administration, Rural Hospital Flexibility Program (Catalog of Federal Domestic Assistance (CFDA) 93.241).


Everyone in a position to control the content of this educational activity will disclose to the CME provider and to attendees all relevant financial relationships with any commercial interest. The speaker(s) will disclose if any pharmaceuticals or medical procedures and devices discussed are investigational or unapproved for use by the U.S. Food and Drug Administration (FDA). Determination of educational content and the selection of speakers is the responsibility of the activity director. Firms providing financial support did not have input in these areas.


The information provided at this activity is for continuing education purposes only and is not meant to substitute for the independent medical judgment of a healthcare provider relative to diagnostic and treatment options of a specific patient’s medical condition. The content of each presentation does not necessarily reflect the views of Des Moines University.

Available Credit

  • 1.00 AMA PRA Category 1 Credits
  • 1.00 AOA Category 2­A
  • 1.00 CE Contact Hour(s)
  • 1.00 IBON


Please login or Create an Account to take this course.

There is no cost to attend. 

Click here to register.

If you have questions, please contact Norma Haskins at 515-283-9343 or via email